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Test Module: Audiences

Strategy Winning Narratives Online Training (test) Analysing narratives Audiences So, you know how important narratives are and you have an idea of how they fit in your strategy. Now what about the people who are the audiences for those narratives?   Read more…

By ShoKon, 4 years4 years ago
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Bluffer’s Guide to Framing 2020 – high contrast

[High contrast, low bandwidth version] A summary of framing tips on migration, climate change, poverty etc.

By ShoKon, 5 years5 years ago
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Bluffer’s Guide to Framing 2020

A summary of framing tips on migration, climate change, poverty etc. For busy activists who don’t want to get a psychology degree.

By ShoKon, 5 years4 months ago
Uncategorized

Bluffer’s guide to Framing 2018

The newer (shinier) Bluffer’s Guide to Framing 2020 is here. A roundup of ‘reframing’ being tested by progressive campaigns and communications in 2018, by Sho Konno [Skip to] What is Framing? [Skip to] Framing in 2018 [Skip to] Who is Read more…

By ShoKon, 7 years5 years ago
Episodes

#3 Cairo, Beirut, Istanbul

Speech and the “Arab Street”. I start my train trip across Europe from the Middle East, with a Mu’adhin singing to half of Istanbul, a young woman making her first speech in English in Beirut, and President Barack Obama speaking Read more…

By ShoKon, 8 years8 years ago
Episodes

#2 The Rallying Cry

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What inspires the crowd? What sends them to the pub?

(more…)

By ShoKon, 8 years8 years ago
Blog

Tell youth to power

Five tips from behind the scenes of some powerful speeches by young people. (more…)

By ShoKon, 8 years7 years ago
Blog

This is not a public service announcement

What ‘Communications for Development’ should mean. (A long-read for We Are Restless, the blog of Restless Development, a global agency for youth-led international development). (more…)

By ShoKon, 8 years7 years ago
Episodes

#1 The Concession Speech

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Your dreams have just been crushed. You’re a loser. Now go out and tell the world about that. (more…)

By ShoKon, 9 years8 years ago
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