Winning Narratives Online Training (test)

Some notes:

  • This training is focused specifically on narratives – it sometimes has links to more general training on communications and social change strategy but does not fully explore those areas.
  • If you just want to understand narratives a bit better, you can skim read through this training quite quickly – if you want to deliver narrative work yourself there are opportunities to ‘go deeper’ with exercises that take more time and might require colleagues.

Introduction to Winning Narratives

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Strategy

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Analysing narratives

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Creating new narratives

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Spreading narratives

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Testing and evaluation

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